Sadia Rafique, a British Graphic Designer, graduate of Central Saint Martins - University of the Arts London (2002), is an established art director, street photographer and illustrator. Sadia has forged her career path gaining recognition as creative director specialising in art directing fashion shoots and fashion films, branding, apparel graphic design, look book design and illustration. Sadia has collaborated as an artist with Puma & Lot78 on a limited edition run of sneakers and finely detailed hand painted premium leather jackets. And been featured in the Guardian newspaper and Vogue. And more recently her photographs have been published on WGSN and in Denim Boulevard’s The Overall magazine. She runs her own consultancy, Art directs at premium denim brand Endrime and remains an artist exploring type and illustration and the relationship between art and clothing.